From I09.com:
“With a tagline like “hair gel of the future,” Halien will immediately charm cosplay fans and Manic-Panic survivors. Its inventor, Benji Canning-Pereira, wanted to create a product that lets anybody “morph hair color into a portable science experiment.”
Canning-Pereira says:
I believe that the future calls for more casual ways to transform your visual identity. Transformative hair is just the start. Halien allows you to embrace your many personalities and be the many versions of you even in a single day. Ultimately, like your hair, you are not static.”
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